About Bad Design
For desktop publishers and those who manage in-house creatives
Bad ad design means:

That ad design and communication projects are relegated to in-house people who know design software. But who may lack in-depth training in design itself, and in effective visual-verbal communication.

Daddy Desktop services listed at left, in blue, include project consultation for execs and in-house designers at various levels of involvement (least expensive service, $262.50).Items in black

Engage our Daddy Desktop service to help you upgrade your marketing media, to enhance desktop publishing, and to do so inexpensively.

Some links are for executives.
Some for desktop publishers.
You know who you are.
Software ain't talent.

Ad agencies and in-house design

Ad agencies for retailers

Basic consulting service

Beyond basic consulting service

Services for the desktop publisher

Services to the executive

Small business consulting service

Study design with Larry Miller

Help from the Design Doctor

How to fight bad ads

How to fix bad ads at deadline

Never use this word in a headline

Typographic excellence

Typographic hillbilly exercise

Typographic mixing exercise

Web page terrible sample


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About the Creative Process


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Phone 704.542.3375